Teaching our sales leaders about the brain’s social needs and triggers has provided them with a useful lens with which to evaluate interactions. What we have observed is that this creates a higher degree of engagement in the conversation (even difficult conversations) by both parties and a higher focus on having safe conversations that result in better outcomes for all.

This content is so relevant to today's work environment. Translating complex neuroscience into easy to teach concepts and elements—I absolutely recommend this learning to all coaches, trainers and leaders.